Car Chute

NADAguides.com, the leading provider of vehicle pricing and information, today announced the 2010 Ford Mustang GT Convertible has received the NADAguides.com “Car of the Month” award for September. The fading summer heat means the time is right for cruising with the top down, and there is no better way to do it than behind the wheel of the new Mustang. The latest iteration of America’s favorite pony car takes performance and refinement to a new level with an aggressive new exterior, stylishly designed cabin and even more power from the V8 engine.

The star of the GT Mustang is the magnificent drivetrain. GT models are equipped with the 315 hp 4.6L V8 from last year’s Bullitt Mustang which is mated to a 5-speed manual or optional 5-speed automatic transmission. Respectable fuel economy figures of 16 city/24 hwy mpg hint at the Mustang’s relatively small displacement V8, but the sound coming from the stainless steel dual exhaust is pure ’60s big block.

With a choice of body styles and powertrains, there is a Mustang to fit nearly anyone’s budget and lifestyle. The base V6 Coupe has an MSRP of $20,995 while the GT Premium Convertible we tested starts at $35,995. All models are backed by a 5-year/60,000-mile powertrain warranty.

(Source) Press

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The 2010 Ford Mustang – America’s favorite muscle car for 45 years straight – is ready to be customized. In fact, as one of the most customized cars ever, Ford is making it easier for pony car lovers to create the virtual Mustang of their dreams. With never-before-used digital technologies, Ford has created a customizer site within the car’s microsite at www.fordvehicles.com/the2010mustang. The site’s design is meant to reflect what the Ford Mustang is all about: a classic design and a hard attitude, coming together to create a revolutionary automobile.

One week after launch, almost 52,000 cars have been built with more than 16,000 of those saved into the site gallery. And more than 30 forums and blogs are sharing their own creations – all without a single dime put toward advertising.

The Mustang customizer site is not only fun, but it’s also simple to use. Choosing parts, changing colors, determining the intensity of your burnout cloud – all of these interactions are designed to be fluid and easy. There are 239 assets in the customizer, and visitors can even choose the decals and the environments for their Mustang. Accessories available include wheels, decklids, spoilers and grilles. Within minutes, 10 vastly different looks can be created and saved as desktop wallpaper.

There are countless customizer sites out there, but the 2010 Ford Mustang customizer sets itself apart, largely because it’s not designed to be a linear build and price experience, like most such sites are. Working with Wunderman/Team Detroit and Firstborn, Ford focused on bringing some fun back into dreaming up the ultimate Mustang.

Firstborn created a car customizer that would resonate with the target audience. A community customizer section is instrumental in doing just that. This multiuser mode lets four people work on the same Mustang in real time. Chat features create an even more social experience, and the gallery allows submitted Mustangs to be voted on by other users, with the winners displayed each week. Firstborn built the customizer section to facilitate multiple users in the same place, all customizing at the same time – thereby allowing users to watch others building their custom Mustang.

For those serious about making their custom car a reality, a downloadable PDF offers a detailed list of all the parts used to create that particular Mustang. The PDF is separated into three categories – Ford, aftermarket and concept accessories – and includes links to the applicable sites. The list of parts makes it easy to start a conversation with your local Ford dealer.

Via Press

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